Introduction

Microtheater is an innovative form of performance that has become popular in cities like Buenos Aires, Mar del Plata, and La Plata. This event system allows organizers to offer unique and personalized experiences to their audience. In microtheater, the event takes place in an intimate space, allowing for a deeper connection between the actors and the audience. Ticket sales for these events are usually online, making it easier to control revenue and payments. Performances can range from live concerts to theater festivals, and ticket purchases can be made securely through specialized websites.

PROBLEM

15 min cycles with multiple rooms and system

Scheduling 6 rooms × 10 shows per night × 6 days a week = 360 performances; Excel can't handle it.

Essential multi-play cart

The viewer purchases a package of 1, 3, or 6 plays; standard ticketing does not support smart carts.

“3×2” discounts for mixing plays and sales

Complex rules: if you combine drama + comedy + musical, apply the promo. Manual back-office is unfeasible.

Public rotation and flow

You need 60 people to move every 20 minutes without flow clashes.

Settlement by company and income

Each play has its cast and producer; you must distribute revenue proportionally without errors.

SOLUTION

Fanz is the tool created with and for Microtheater BA.

1. Bulk-scheduler for 15 min slots

• Create a complete season with CSV or duplication; avoid overlaps.
  
  
  

2. Multi-play cart & automatic discount

• Algorithm recognizes combinations and applies 3×2, 6×4, or combos you define.
  
  
  

3. Intelligent public flow

• QR indicates room and order; the app guides the spectator with a push “You are up in Room 3 in 2 min”.
  
  
  

4. Performance revenue panel

• Independent dashboard for each producer; PDF settlement at closing.
  
  
  

5. Cash closing

• Consolidated bar, ticket booth, and merchandise; one click, no spreadsheets.
  
  
  

6. AI Marketing

• Segments fans by genre; sends curated pack “Night of Humor” or “Intense Drama”. AI observes user activity on the website, such as previous purchases and abandoned carts, to personalize email marketing and boost sales.
  
  
  

7. Ultra-fast reviews

• 3-question survey upon exit; AI summary by play in 30 seconds.
  
  
  

8. Express rescheduling

• If an actor gets sick, move the play to another slot and notify buyers.

Benefits of Microtheater

Microtheater offers a series of benefits for both organizers and the audience. Firstly, it allows total control over revenue and sales, thanks to online ticket sales systems. Additionally, the audience's experience is enhanced by the intimacy of the space and the direct connection with the actors. Events in microtheater can be an excellent option for those seeking something new and different in the cultural scene of cities like Villa Crespo or Vicente López. Technical support tools and customer service are also fundamental to ensure a seamless purchase and attendance experience. In summary, microtheater is an exciting and innovative way to enjoy live performances, with a wide variety of options for all tastes and preferences.

SUCCESS CASE — Microtheater

Microtheater scheduled 90 weekly performances and increased occupancy by 30% by implementing a multi-play cart, AI remarketing, and a ticketing system 5X more efficient.

The Audience and Their Role in Microtheater

The audience plays a fundamental role in microtheater, as their participation and connection with the actors are essential for the performance experience. The theater room, although small, becomes a dynamic space where the audience can interact directly with the artists. Ticket purchases and attendance at these events not only support local artists but also contribute to the vibrant cultural scene of cities like Buenos Aires and La Plata. Festivals and concerts in microtheater offer a unique opportunity to discover new talents and enjoy cultural experiences in an intimate and welcoming environment. Moreover, the online ticket sales system and payment control ensure that the purchase experience is safe and efficient, allowing attendees to focus on what really matters: enjoying the performance.

CTA

Schedule 360 functions without spreadsheets and with happy audiences.
Schedule your 15 min demo and activate Fanz.