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lunes, 31 de marzo de 2025
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lunes, 31 de marzo de 2025
Turistearte: urban tours with branding and instant payments
Turistearte: urban tours with branding and instant payments
Turistearte: urban tours with branding and instant payments
Written by:

Julian Neuss
3 minutes
3 minutes
3 minutes



From Eventbrite to a unified website with branding, Mercado Pago, and communications that empower the largest street theater company in the country
In this post:
Section
Section
Section
Introduction
With over 50,000 followers and declared the largest street theater company in Argentina, Turistearte invites you to rediscover Buenos Aires through performative walks for locals. After struggling with Eventbrite—tickets on an external website and delayed settlements—it migrated to Fanz and obtained a single page with its domain, immediate payments, and a centralized communication system.
Limitations that hindered growth
Before (Eventbrite) | Now (Fanz) |
|---|---|
Separate website for info and tickets | turistearte.com.ar: content + sales |
Diluted branding, weak SEO | Complete identity, strong SEO |
Funds withheld | Mercado Pago: money instantly |
Slow and manual scanning | QR validated in < 1 s, minimal lines |
Emails copied by hand | Segmented communication module (language, tour) |
Fanz Solution: everything on a single platform
Own domain and design: landing, blog, and checkout all on the same site.
Custom fields: language preferences, reduced mobility, group size.
Instant money to pay performers and guides after each tour.
Metrics dashboard: tour occupancy and automatic reviews 24 hours later.
Custom developments: communication module for event attendees and personalized purchase email.
Results in 60 Days
Indicator | Before | With Fanz | Impact |
|---|---|---|---|
Payment conversion | 76% | 95% | +19 pp |
Average purchase time | 2 min 40 s | 38 s | 4.2 × |
Funds before the tour | 0% | 100% | Immediate liquidity |
Scan per visitor | 5 s | < 1 s | 5 × faster |
Testimonial
“Now we tell our story and sell on the same page; the money comes in instantly, and we notify route changes with a click. Fanz is the perfect companion for bringing theater to the streets.”
— Turistearte Team
Conclusion
With Fanz, Turistearte:
Unified web and box office under its own brand.
Eliminated payment frictions with local Mercado Pago.
Accelerated access with ultra-fast QR validation.
Increased occupancy through automatic remarketing and segmented communications.
Want to modernize the sale of your urban experiences? Request a free demo and set your project in tourist mode... without lines or rejections.
Introduction
With over 50,000 followers and declared the largest street theater company in Argentina, Turistearte invites you to rediscover Buenos Aires through performative walks for locals. After struggling with Eventbrite—tickets on an external website and delayed settlements—it migrated to Fanz and obtained a single page with its domain, immediate payments, and a centralized communication system.
Limitations that hindered growth
Before (Eventbrite) | Now (Fanz) |
|---|---|
Separate website for info and tickets | turistearte.com.ar: content + sales |
Diluted branding, weak SEO | Complete identity, strong SEO |
Funds withheld | Mercado Pago: money instantly |
Slow and manual scanning | QR validated in < 1 s, minimal lines |
Emails copied by hand | Segmented communication module (language, tour) |
Fanz Solution: everything on a single platform
Own domain and design: landing, blog, and checkout all on the same site.
Custom fields: language preferences, reduced mobility, group size.
Instant money to pay performers and guides after each tour.
Metrics dashboard: tour occupancy and automatic reviews 24 hours later.
Custom developments: communication module for event attendees and personalized purchase email.
Results in 60 Days
Indicator | Before | With Fanz | Impact |
|---|---|---|---|
Payment conversion | 76% | 95% | +19 pp |
Average purchase time | 2 min 40 s | 38 s | 4.2 × |
Funds before the tour | 0% | 100% | Immediate liquidity |
Scan per visitor | 5 s | < 1 s | 5 × faster |
Testimonial
“Now we tell our story and sell on the same page; the money comes in instantly, and we notify route changes with a click. Fanz is the perfect companion for bringing theater to the streets.”
— Turistearte Team
Conclusion
With Fanz, Turistearte:
Unified web and box office under its own brand.
Eliminated payment frictions with local Mercado Pago.
Accelerated access with ultra-fast QR validation.
Increased occupancy through automatic remarketing and segmented communications.
Want to modernize the sale of your urban experiences? Request a free demo and set your project in tourist mode... without lines or rejections.
Introduction
With over 50,000 followers and declared the largest street theater company in Argentina, Turistearte invites you to rediscover Buenos Aires through performative walks for locals. After struggling with Eventbrite—tickets on an external website and delayed settlements—it migrated to Fanz and obtained a single page with its domain, immediate payments, and a centralized communication system.
Limitations that hindered growth
Before (Eventbrite) | Now (Fanz) |
|---|---|
Separate website for info and tickets | turistearte.com.ar: content + sales |
Diluted branding, weak SEO | Complete identity, strong SEO |
Funds withheld | Mercado Pago: money instantly |
Slow and manual scanning | QR validated in < 1 s, minimal lines |
Emails copied by hand | Segmented communication module (language, tour) |
Fanz Solution: everything on a single platform
Own domain and design: landing, blog, and checkout all on the same site.
Custom fields: language preferences, reduced mobility, group size.
Instant money to pay performers and guides after each tour.
Metrics dashboard: tour occupancy and automatic reviews 24 hours later.
Custom developments: communication module for event attendees and personalized purchase email.
Results in 60 Days
Indicator | Before | With Fanz | Impact |
|---|---|---|---|
Payment conversion | 76% | 95% | +19 pp |
Average purchase time | 2 min 40 s | 38 s | 4.2 × |
Funds before the tour | 0% | 100% | Immediate liquidity |
Scan per visitor | 5 s | < 1 s | 5 × faster |
Testimonial
“Now we tell our story and sell on the same page; the money comes in instantly, and we notify route changes with a click. Fanz is the perfect companion for bringing theater to the streets.”
— Turistearte Team
Conclusion
With Fanz, Turistearte:
Unified web and box office under its own brand.
Eliminated payment frictions with local Mercado Pago.
Accelerated access with ultra-fast QR validation.
Increased occupancy through automatic remarketing and segmented communications.
Want to modernize the sale of your urban experiences? Request a free demo and set your project in tourist mode... without lines or rejections.
Schedule your meeting today.
Sell with your domain, get paid through Mercado Pago, and increase your sales by up to 35% thanks to automatic remarketing.
Explore the ticketing system live.



Schedule your meeting today.
Sell with your branding and domain, get immediate release in your Mercado Pago, and increase your sales by up to 35% thanks to automatic remarketing. |


Schedule your meeting today.
Sell with your branding and domain, get immediate release in your Mercado Pago, and increase your sales by up to 35% thanks to automatic remarketing. |